“DO YOU want to be pretty?” asks a teasing male voice. “Do you want to lose weight?” Such is the enticing introduction to a recent radio show aimed at North Koreans, “Let’s Learn Market Economics”. After a jaunty jingle and a skit about how falling in love will make the listener healthier and leaner, the remaining half-hour is devoted to a worthy, but rather less gripping, profile of a successful South Korean businessman.
Competition for North Koreans’ attention is increasing. The country’s approved media are crammed with fawning reports about the latest “field guidance” from its dictator, Kim Jong Un—indispensable tips on topics such as growing juicy apples or perfecting a nuclear weapon. But those who buy illicit short-wave radios can pick up at least ten foreign stations targeting North Koreans. The latest, BBC News Korean, went on air on September 25th.
The broadcasters’ motives vary, as does their quality. Some are staffed by defectors who hope...Continue reading
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